Rabobank extends sponsorship deal with H20 Esports Campus Amsterdam

Rabobank recently renewed its sponsorship contract with H20. Three years ago, Rabobank and H20 joined forces to bring young people together in the Rabo Esports Stadium Amsterdam and to stimulate innovation among creative tech startups. The platform for gaming, esports and creative tech developed so successfully that parties decided to extend the cooperation.

A place for education, connection and innovation
Three years ago H20 developed the Esports Tech Campus Amsterdam at Spinnekop in Purmerend. On this campus of more than 12,000 m2 stands the Rabo Esports Stadium Amsterdam. In this largest esports gaming centre of the Netherlands, young game and esports talent meet and are trained for a future in creative tech. The campus is home to various educational institutions, including Horizon College and the Hogeschool van Amsterdam, and to more than 50 companies and innovative startups. Rabobank was one of the first sponsors of the platform.

Eric Zwart, director of the Rabobank cooperative: "As a locally committed bank, Rabobank looks at the social return when it comes to sponsorship. With this sponsorship, we invest in social cohesion by training young people for the jobs of the future, we create business space for creative tech start-ups and we want to be a catalyst for economic growth. The campus is a place for education, connection and innovation."

The digital generation
Rabobank was involved as a partner right from the start of the H20 Esports Tech Campus Amsterdam. Co-founder H20 Esports Tech Campus Matthijs Vink: "That such a solid party as Rabobank connects its name to you, gives a lot of confidence." The H20 Esports Tech Campus Amsterdam is unique in the world. Matthijs: "This is a place where entertainment takes place, where education is followed and where you can develop a business. We are the way to the new generation. Everyone struggles to find suitable staff, but with us the young talents are walking around!"

Esports, gaming and creative tech have a broad scope. Matthijs: "Technology is playing an increasingly important role in business. Gamification, the application of game techniques in non-game environments, is used to optimise business processes, for example. So if you think, as an entrepreneur, that we have nothing to do with gaming, remember that there is a big chance that your future employees do.

A better world
Eric Zwart is pleased that Rabobank has extended its main sponsorship of H20. Eric: "The cooperation between young people, the municipality, education and the business community makes this campus unique. We are fully committed to the future. Founder of H20 Dirk Tuip is currently busy with the area development around the Rabo Esports Stadium Amsterdam. In this special place, we are all working together towards a better world!